Responsibilities

• The incumbent will drive, develop and execute effective marketing plans on traffic generation and shopper purchase stimulation to maximize tenant turnover growth and support retail portfolio strategy.
• He/she will lead a team to direct and manage the activities relating to advertising, promotion and events.
• Lead a team of internal professionals and external agencies in launching new platforms, events and campaigns
• Identify and develop relevant marketing opportunities that generate synergies across portfolios
• Communicate area brand story and positioning to business partners and mobilize support through partnership campaigns
• Conduct regular analysis to monitor portfolio performance. Identify areas for action and generate useful business insights

Requirements

• University graduate with at least 7 years relevant experience
• Proven track record on effective marketing plans development and implementation, as well as building good relationship with agencies
• Strong understanding of customer and marketing dynamics. Experiences in retail business, branding, shopping mall operation would be an advantage
• Proven ability to design, develop and implement marketing/CRM strategies and supporting tactics including through multi-media
• Strong analytical and numerical skills.
• Good leader and team player, with logical and analytical thinking
• Strong interpersonal and project management skills
• Proficiency in both spoken and written English and Chinese

Pls email to ada@agsgroup.com.hk

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